Carmakers can’t turn out EVs cheap enough to convert Indians
2020-02-08 11:44
Mahindra & Mahindra Ltd.’s launch of its e-KUV at a price of 825,000 rupees ($11, 587), compared to its next cleanest option -- a mid-range petrol variant at 650,000 rupees -- highlights the challenge of pricing electric cars that can entice buyers.
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